Running Creator
She ran Tokyo alone. Now she takes 12 people with her.
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Food Creator
The restaurant he reviewed is now the dinner series he hosts.
Luka built a viral following on knowing where to eat. His reviews are the reason his people try a new place; people plan entire nights around his posts. And like most other influerncers, his reviews drove traffic to other peoples’ businesses: restaurants, bars, events, etc.
Using Nara
His audience knew where to go. Getting in was the problem.
Product Building
A full house, every Monday.
More than 1,200 comments asked some version of "how do I get in?" Nara's answer was a dinner Luka hosts himself: Mondays at Chez Ma Tante, one long table, and a seat saved for the people who kept asking. The seating chart, ticketed checkout, and guest waitlist are handled, so he can focus on the night itself.
Monday Nights at Chez Ma Tante
Monday nights at Chez Ma Tante. One long table, 20 seats, the menu curated by Luka and a pour off the list.
1,200+ comments in the last six months, asking some version of “how do I get in?”
Chez Ma Tante not the hardest to get into, but the one that is the most-talked about
Your audience already knows where to go, they need help getting a table.
- Audience
- 40.2K
- Across 3 platforms
- Est. conversion
- 1.5%
- Suggested: 0.5%
- Price
- $29.00
- Suggested $39
- Est. revenue
- $31K
- High probability
Potential Impact
What a month of Mondays could look like.
20 seats a night, four Mondays a month, at $225 a seat, that's around $18,000 a month, all from people already following him. And because the demand holds and the whole setup is his to reuse, next month is just another date on the calendar.
Revenue Potential ~$18,000/month
More Inspiration
Fashion Creator
From catchphrase to merch drop, all in an afternoon.
